Answer engine optimization (AEO) gets your business quoted by Google's AI Overviews and featured snippets. Generative engine optimization (GEO) gets you named by ChatGPT, Perplexity and Gemini when buyers ask for the best in your category. Together, that's AI SEO — and it's where a growing share of your customers now start.
Search has changed for everyone, everywhere. Google increasingly answers questions itself with AI Overviews, and buyers ask ChatGPT, Perplexity and Gemini for recommendations instead of scrolling results. When an AI answers, there's no page two — there's one answer, and either you're in it or your competitor is.
The good news: AI engines decide who to recommend using signals you can control — structured question-and-answer content, schema markup, cited facts, review strength and consistent business data. That's exactly what our AEO and GEO service builds. It works alongside our local SEO services, because AI assistants lean on the same foundations: your Google Business Profile, your reviews and your rankings.
Win the answer box — AI Overviews, featured snippets and "People Also Ask."
Be the business AI names when someone asks for the "best" in your category.
Every engagement starts with an AI visibility audit: we ask the engines the questions your customers ask and record who gets named. Then we close the gap:
Want the playbook first? Read how to get recommended by ChatGPT on the blog — it's the same system we run for clients. We're a Vancouver-based AEO and generative engine optimization agency working with businesses across North America — AI search optimisation is included in our Accelerate package and above, or available as a standalone engagement.
Book a free discovery call and we'll show you what ChatGPT and Google's AI actually say about your business today — and exactly what it would take to become the answer.
A free 20-minute strategy call + audit — straight answers, no fluff.